Clean advertising
We help you put your ad on the street in Amsterdam — cleaned into dirty pavement at the storefront, launch or spot your customers already walk past.
Environmentally friendly · Amsterdam-based
Work
No paint. No ink. The design is created by selectively cleaning the surface with water.
Why reverse graffiti
Most of us glance down while we walk. We clean your message into dirty pavement — local, temporary, and hard to miss on foot.
Just water through a stencil — the dirt does the design.
Your ad sits on the pavement people walk across every day.
The cleaning itself becomes content — stencil, spray, reveal.
Process
01
You send us your business, artwork and desired Amsterdam location.
02
We review the surface, location and permission requirements before confirming.
03
Your ad becomes a reusable campaign stencil.
04
We execute the approved placement and capture the reveal.
Content
We can shoot short-form video of the stencil, wash and reveal — ready for Instagram, TikTok and Reels. Included with Handle Hook (€295) and Commuter Flow.
Pricing
Prices exclude VAT. We review location and permission before accepting any project.
€195excl. VAT
A sharp, permission-controlled introduction outside your door.
€295excl. VAT
Logo plus social handle — built to travel through the neighbourhood.
€349excl. VAT
+ permits / third-party location fees where applicable
A planned local route for brands that need more ground coverage.
Public-space placements are subject to location review and any required municipal or property-owner approval.
Request
Send the artwork and the spot. We’ll review what’s possible.
Your information is used to respond to this placement request. Uploaded artwork is stored for quotation and execution purposes.
We do not sell your information.
Marketing messages require separate consent.
Read our Privacy and Placement Terms.
FAQ
